Friday, April 8, 2011

Ferrari, inroduction about their Company.

The Ferrari logo consists of a symbol of ‘Prancing Horse’ on a yellow back ground, usually with the letters SF. SF stands for Scuderia Ferrari. The Ferrari logo is well known and well recognized by all and especially the fans of motor car racing.
The name of Ferrari and its Logo bring to our mind emotion that we feel about speed and sports cars.
In 1940 Enzo Ferrari inherited the prancing horse badge for World War One’s legendary ace of Italian Air Force Count Francesco Baracca.
Ferrari Logo History
The Prancing Horse was a symbol used by Count Francesco Baracca, who was an ace fighter pilot of Italian Air Force during World War 1. He died young, fighting fearlessly. He was shot down after 34 dual and team victories.
Count Francesco Baracca used the Prancing Horse symbol at the sides of his plane. On June 17, 1923 Enzo Ferrari met Baracca’s mother Countess Paolina, after winning a race at Savio track in Ravenna.
Countess Paolina suggested that Enzo should use the symbol of prancing horse, as it would bring good luck. It was not until 1940, that Enzo Ferrari began to use the symbol, which later on became the part of the world famous Ferrari logo.
Symbol of prestige
Enzo Ferrari, used the symbol of the horse on his cars. He added yellow background and alphabets SF to the Ferrari logo. Since then whatever happened is history.


I would like to share about ferrari's company, just a few about it. I hope it's useful knowledge for all reader. Ferrari is an automobile manufacturing company that was first founded by Enzo Ferrari in 1929. The company was then known by the name Scuderia Ferrari and was a company that primarily focused on the production of racecars. A former employee of Alfa Romeo, Enzo worked for them during the decade preceding the establishment of Scuderia Ferrari and decided to branch off on his own and set up shop in Maranello, Italy. Eventually, he changed the manufacturing approach and began making vehicles for the general public. 


In 1945 the company began working on a vehicle with a 12-cylinder engine, one that could be used for racing as well as on the road, and two years later the vehicle known as the 125S was introduced to the automobile industry. In the late sixties the company required additional financial backing and the Fiat Group purchased 50 percent of the company. Today, Ferrari remains a subsidiary of the Fiat Group that now retains 85 percent control over the company.


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